Greenfox5 Hero Series: Energy
January 28, 2010Monday, January 25th, 2010
Greenfox5 Hero Series
The Greenfox5 Hero Series aims to educate youth about green jobs and green market opportunities by illuminating current leaders in the green economy. The Series chooses “heroes” in each of the Greenfox5 categories: Energy, Waste, Food, Products, and Greenspace. The Series is compiled by editor-in-chief Annelies Gamble, our communications intern from Yale University.
Month: January 2010
Greenfox5 Category: Energy
Hero: Neall Digert, Ph.D., MIES
Job Title: Vice President of International Market Development
Company: Solatube International
Annelies Gamble: Describe how you see your company fitting into the “Energy” category of the Greenfox5 sustainability model.
Neall Digert: When looking at the Energy category of the sustainability model, the effective use of daylighting technologies (and hence Solatube Products) to offset the use of electric lighting equipment, can have one of the most significant impacts on a building’s overall energy efficiency. Since the annual energy costs (by end use) for lighting will typically be one of the largest, if not the largest, cost for a building today, turning off those lights during daytime hours through the use of Solatube International’s optical Daylighting Systems can reduce a building’s annual energy consumption by 20% or more!
In the bigger global picture, the daylighting system’s resulting reduction in a building’s peak demand and annual energy consumption greatly reduces the building’s burden on the utility grid, reducing the need for peak power generation and significantly reducing annual production of greenhouse gas emissions.
AG: What does Solatube International do?
ND: Solatube International, Inc. is the innovator of, and global manufacturer for a new fenestration product category, the Tubular Daylighting Device (TDD). Solatube International’s optical Daylighting Systems capture daylight on the rooftop, transfer it through a building’s interstitial spaces using a highly reflective and modular tubing system, and deliver it into a building’s interior. Solatube Products can bring daylight deep into a facility, and through the use of our unique optical tubing systems complete with adjustable angle-adapters, can allow daylight to even be routed through multiple floors of a building, transporting daylight both vertically and/or horizontally over very long distances.
AG: What value does Solatube offer to its customers? (e.g. save energy costs?)
ND: Today, there are many benefits of using Solatube Daylighting Systems to provide a robust and persistent daylighting solution to buildings. In addition to significant energy savings, there are several other major benefits, including increased property values, improved environmental conditions for the building occupants, and increased ability to meet today’s sustainable design goals.
The Federal Energy Management Program reports that, by allowing occupants to turn off electric lights during the day, daylighting saves up to 50% annual energy savings.
Also, energy-efficient building design can significantly increase the resale value of a property. Because these buildings cost less to operate and maintain, energy savings contribute directly to the income of the asset. The Electric Power Research Institute, Palo Alto, CA, estimates that daylit buildings can result in 10% to 20% higher rental income than those that are lit through only electric lighting equipment.
Several prominent studies have shown that increasing daily exposure to natural light can enhance mental and physical well-being, boost concentration and energy levels, and provide a variety of other unexpected perks. The use of natural lighting for interior illumination in school buildings has resulted in greater productivity, better student test scores, improved health and well being and increased safety.
Finally, Solatube Daylighting Systems can contribute to the achievement of green certification credits through the U.S. Green Building Council’s Leadership in Energy & Environmental Design (LEED™) program.
AG: What is the ROI for homeowners and businesses? Tax incentives?
ND: When a full analysis of all of the benefits of applying our systems is performed, projects have realized an annual return on investment of 100%. However, depending upon building type (which determines Daylighting System complexity), region, and local climate, most projects will result in an ROI of 20 – 40%.
Relative to tax incentives, yes, Solatube Daylighting Systems do qualify for tax incentives for both residential and commercial applications. As an example, the American Recovery and Reinvestment Act of 2009 established the provision for Tax Credits for application of energy-efficient technologies to existing homes. The end result is a 30% tax credit on the product cost of the Solatube Daylighting System (installation costs not included), with the maximum credit being capped at $1,500 per household.
AG: Have you worked with any schools?
ND: Solatube International has worked with many school districts around the world, being chosen as the daylighting design standard, to provide robust daylighting to all space types. The use of Solatube Daylighting Systems not only significantly reduces the annual energy consumption of school buildings associated with both lighting and cooling loads, but also plays a significant role in improving the educational environment (resulting in improved standardized test scores) and occupant health and satisfaction.
AG: What advice would you give to a student aspiring to be a leader in green business?
ND: The single most important piece of advice is for a student to follow his/her passion! My experience has been that if you are passionate about what you do, you will be successful, and you will have a positive effect on the associated industry. A second piece of advice is to try and work in the sustainable field during college.
Exposure to the various facets of the industry will only serve to broaden the student’s understanding of the issues, allowing the student to truly focus on the education path and career objectives that will keep him/her energized and motivated well into the future.
Thanks for reading!
-Kristen von Hoffmann
Greenfox Teachers Weigh In: Teaching Sustainability
December 13, 2009Monday, December 14th, 2009
Kyla O’Neill, Brooke Beebe, and Ashlee Martinez Dahlberg have been on the Greenfox team since Greenfox Schools was founded in March 2008, and were a part of several early discussions on how to implement sustainability education in a classroom.
As our Public Relations Coordinators, Kyla and Brooke are also elementary school teachers, as is Ashlee, our Environmental Education Consultant.
In the following entry they weigh in on the following question:
“Why do you think teaching sustainability is valuable to children?”
1. Kyla O’Neill, Grades 4 & 5
San Francisco, California
“Teaching sustainability is of value to children at every age in that it provides the framework and knowledge for them to use in their lives well beyond the classroom.
I am fortunate to have the strong structures of the environmentally conscious Bay Area and the support of a green school, including green buildings with solar panels and sustainable bamboo floors! Daily exposure to these visible measures provides children with constant reminders about the importance of taking care of the earth.
In my combined fourth and fifth grade class, we use regular routines to promote the practice and understanding of environmental sustainability. Teaching by doing is an effective method for instilling a sense of agency for sustainability work in children. In our class, both recycling and composting are daily jobs assigned to the students. Using a simple plastic box with a lid, students contribute their leftover food scraps to the compost. At the end of each day, the “composter” is responsible for adding it to our compost bin outside the classroom. This bin also serves as a habitat for numerous earthworms. The students understand the dual responsibility of saving leftover food to use as nutrients for the soil and food for the worms.
In addition, we find it especially hands-on to go out into nature not only to enjoy our beautiful world, but also to put our knowledge about preservation of the earth into action. Just recently, we took a trip to Point Reyes National Seashore and had a wonderful time exploring the area and conducting a simulation survival activity for our study of the novel, Island of the Blue Dolphins. An essential aspect of our trip, before, during, and after, was discussing the “Leave No Trace” principles in order to protect our natural world. These conversations enable children to understand the reasons behind park guidelines, and will undoubtedly serve them as they continue to explore the world on their own.”
2. Brooke Beebe, Kindergarten
Vail, Colorado
“As a kindergarten teacher in Vail, CO, it is so important for me to help the children understand that being environmentally friendly and helping the earth will in turn help them protect the earth for the time when they grow up and have kids.
We talk about turning off the lights every time we leave the classroom or bathroom, putting as much paper, plastic and aluminum in the recycling bins as possible to help save the earth, and we talk a lot about animals, especially endangered animals.
I ask questions like, “How do you think the earth would change if ________ (insert animal here) did not exist?” or “What do you think our planet would be like if Saber Tooth Tigers (or Dinosaurs or Wooly Mammoths) were still alive?” They of course relate it back to Ice Age the cartoon movie, but it gets them thinking about how the things that people do in the present can and will affect the future.
Another aspect of teaching sustainability is our worm bin. We have over 1,000 Red Wiggler worms that eat our scraps! The children love feeding them their leftover snacks (bread, egg shells, fruit and vegetables) and they learn about compost and how we can use that to plant our classroom garden. The worms also use recycled paper as their ‘nest’ and as a class we shred paper from our recycling bin and put it in the bin daily.
The children really love hearing about how they can do their part to ‘help the earth’ and act responsibly about recycling, carpooling to and from school, and turning off lights when they are not in use. After snack each day, I have three or four children ask if something or other can be recycled or “given to the worms.” It is so important to educate the young children about being environmentally friendly so that they can do their part to help our earth!”
3. Ashlee Martinez Dahlberg, Grade 3
Cambridge, Massachusetts
“With increasing demands on a classroom teacher’s time and strict curriculum frameworks, when is there time for sustainability education? The answer: always.
Sustainability is a lifestyle, and teachers can help to instill that lifestyle in the students they teach.
Simple practices in the classroom can help students develop sustainable habits. In my third grade classroom, for example, we recycle as much as possible, conserve water by only using what we need to drink and wash hands, conserve energy by turning the lights out when we leave the room, and on bright, sunny days when there is enough sunlight coming into the classroom, leave the lights off much of the day. The students are aware of these small actions and it empowers them, making them feel that they can make a difference.
Whenever possible, I try to incorporate sustainability education in the classroom in more direct ways. During a science unit on “backyard habitats” for example, our class created a worm bin in the classroom, learning simultaneously about habitats, the importance of composting organisms, and ways to reduce waste. The class loved feeding the worms and gained a better understanding of what we can do with the waste we create.”
Thank you for reading. Happy Holidays and best wishes for the New Year,
-Kristen von Hoffmann
“Make a Classroom Green Team” by Greenfox Schools featured in IndyKids Newspaper
November 19, 2009“Make a Classroom Green Team”
Greenfox Schools article featured in the current issue of IndyKids Newspaper.
November/December 2009
Sustainability Education Resources
November 16, 2009Monday, November 16th, 2009

This month Greenfox Schools is highlighting five excellent resources for sustainability education. The following list includes organizations listed in alphabetical order that provide useful tools for schools going green.
Read below and click on the links to learn more.
Cloud Institute for Sustainability Education
The Cloud Institute is a non-profit based in New York City that works nationally and internationally to promote sustainability education. The Cloud Institute’s approach to sustainability directly engages young people to work with their communities. Cloud’s model for sustainability begins with its mission: to ensure the viability of sustainable communities by leveraging changes in K-12 school systems to prepare young people for the shift toward a sustainable future. During the first phase of work, Cloud facilitators develop an awareness and shared understanding for Education for Sustainability (EfS) among staff, faculty, and administrators at a given school. They work with the whole school system to collect baseline data, and assess the extent to which the school is teaching for sustainability. Teachers work with the Cloud Institute to design EfS outcomes and indicators and to develop a pilot EfS unit. Over time, facilitators work with the school to collectively develop an EfS Scope and Sequence that is mapped across the entire school curriculum. This process allows teachers to collaborate and build on one another and to integrate the broader school community, and beyond, into their classrooms. These outcomes are achieved by differentiating professional development, coaching, and capacity building with participating faculty and administrators, trustees, parents, community partners, and students.
Facing the Future is a non-profit based in Seattle, Washington, that supports teachers by providing resources that teach students about complex global issues, the linkage between local and global communities, and environmental sustainability. Facing the Future delivers curriculum workshops to middle and high school teachers, and maintains an online database of teaching material related to service learning projects of local and international interest. Serving public and independent schools, Facing the Future develops curriculum across all subjects, including math, science, history, geography, language arts, and more.
The Sustainable Schools Project (SSP) is sponsored by Shelburne Farms, and is a partnership with Vermont Education for Sustainability. A dynamic new model for school improvement and civic engagement, the program helps schools use sustainability as an integrating context for curriculum, community partnerships, and campus practices. The SSP aims to improve communities economically, environmentally, and socially for current and future generations by facilitating curriculum and campus projects, offering professional development, and identifying funding sources for schools.
Roots & Shoots is a program of the Jane Goodall Institute, and seeks to initiate positive change for communities, animals and the environment. With tens of thousands of young people in almost 100 countries, the Roots & Shoots network connects youth of all ages who share a desire to create a better world. Young people identify problems in their communities and take action. Through service projects, youth-led campaigns and an interactive website, Roots & Shoots members make a difference across the globe. Here is Dr. Jane Goodall’s inspiring vision for Roots & Shoots: “Roots creep underground everywhere and make a firm foundation. Shoots seem very weak, but to reach the light, they can break open brick walls. Imagine that the brick walls are all the problems we have inflicted on our planet. Hundreds of thousands of roots & shoots, hundreds of thousands of young people around the world, can break through these walls. We CAN change the world.”
U.S. Partnership for Education for Sustainable Development
The U.S. Partnership for Education for Sustainable Development unites leaders in education, environment, and business to promote sustainability education and government policy. The U.S. Partnership was established to fulfill the goals of the United Nations declaration of a Decade of Education for Sustainable Development (2005-2014), a declaration that was established to promote the local and global acceptance of principles of “sustainable development.”
The K-12 Sector page provides a variety of resources from useful links to actual national K-12 sustainability education standards developed by the U.S. Partnership. The U.S. Partnership has launched the first national listserv for K-12 educators focused specifically on the topic of education for sustainability. Educators involved in teaching students in any subject in the K-12 arena are encouraged to join. The goal of the Sustaink12 listserv is for educators to communicate and collaborate on strategies to integrate education for sustainability into the teaching and operations of K-12 schools.
To join the listserv go to https://listserver.itd.umich.edu/cgi-bin/lyris.pl?enter=sustaink12
-Kristen von Hoffmann
November 16, 2009

Kristen von Hoffmann with the Board of the Women's Leadership Initiative at Yale University, October 2009

Linda Rosenbury, Principal, Middle School 22 Bronx NY; Dr. Colleen M Getz, U.S. Department of Defense; Kristen von Hoffmann.
A Feeling of Universality
September 28, 2009Monday, September 28th, 2009

During the second week of school this year I took my 5th grade class on a 3-day camping trip to Project Adventure in Beverly, Massachusetts.
Project Adventure is a company that is known for its exciting ropes courses and climbing challenges, and every year myself and a few other teachers bring the 5th and 6th grades to Project Adventure for 3 days of community-building.
On the afternoon of Day One I found myself trying to balance on a large wooden plank with half of my class and one of our guides. Heavy, jolted movements caused the plank to tip one way or the other and I noticed that when we bent our knees it helped us to balance, versus standing upright. After 15 frustrating minutes, the plank continued to tip on its fulcrum and touch the ground as we all moved around.
Our guide told us that to achieve balance would mean that no sides of the octagonal plank would be touching the ground. It was hard for me to imagine how this might be possible, since several people on the plank were absorbed in their own movements and not paying attention to the group dynamic.
Suddenly, one of my students raised his hand.
“I have an idea,” he said. Our guide got everyone’s attention.
“What’s your idea?” he asked.
“Why don’t we all hold hands and stand with our heels closer to the edge?” he answered.
There was some snickering and eye-rolling as my fifth graders considered the idea of holding hands, but before I knew it, we were all linked together and shuffling backwards towards the perimeter.
When we got there, another student spoke. “How about we shuffle one step to the right in a clockwise direction as we hold hands, to keep up the momentum,” she said.

The transformation was amazing. In one gentle movement it felt as though the plank lifted off the ground and that we were hovering in the air, low to the ground. I took in the sight of everyone holding hands and felt the lightweight sensation of the plank in balance as we moved together. It was awesome.
The experience is one that stands out in my mind and will not be forgotten. It was a powerful metaphor for the way in which we can achieve balance in our own lives when we work on it together. Likewise, when one person is self-absorbed, connection breaks down because they don’t notice what’s going on around them.
Without a doubt, the plank touched the ground and got unbalanced a few more times. But we had found a way to keep the plank more or less successfully balanced, and when I looked around the circle at my students’ faces, they were smiling.
I think this experience can also be applied to the larger question of sustainability that Greenfox Schools seeks to address in educational settings. It is necessary to recognize the interconnectedness of all living things on our planet, and to realize that this is why we need to implement long-term environmental solutions in schools that benefit the environment and teach our children how to be stewards of the earth.
Thanks for reading.
-Kristen von Hoffmann

Education Reform: Emotional Learning
August 23, 2009Monday, August 24th, 2009
Think back to grades 3 through 12. What dominated your thoughts as you sat at lunch? In algebra class? Waiting for the bus? The answer for most people I talk to is always the same: “I was thinking about other people and myself.”
I would venture to say this is true of our experience as adults as well, as we continually process emotions at work when developing relationships with colleagues, or thinking about the relationships we have at home with family.
As a teacher I observe that students focus on subject matter to varying degrees, but it is clear that children’s happiness as human beings depends significantly on their ability to have successful relationships with other people. The same is true for adults. Why, then, have we failed to bring explicit emotional learning into mainstream education?
A place to start might be to ask: what is the function of K-12 education in America? Education as it now stands in our country functions to prepare children for the careers they will assume in society as adults, and so we teach them the intellectual skills necessary to be successful in the workforce. Math, reading, writing, science and history teach children the skill sets they need to organize and manage jobs relevant to these subject areas.
Aside from a handful of progressive programs and schools on the fringe, our education system has remained relatively unchanged for the past 50 years, which is ironic given the rapid pace at which the world is globalizing around us.
I agree that academic excellence is of great importance because it enables us to train a workforce that fuels our economy and serves as an integral part of our society.
What I advocate for is a greater vision: a significant reform in our country’s education system that puts emotional learning on par with academic excellence. I believe that we can have both, and that to do so would result in a nation of adults who are much happier individuals, and an economy that is strengthened because of it.
The reason emotional learning results in happier individuals is because it allows people to gain a self-awareness that provides stability. The confidence in knowing oneself—fears, weaknesses and strengths, allows a person to better communicate their needs to others, and allows a person to better understand the needs of another individual. In the classroom, one example I have found to be transformative is helping children feel comfortable exposing a mistake they have made, rather than covering it up.
Emotional learning in schools would not teach children how they should feel, because that is up to an individual to determine. Rather, emotional education would teach children the explicit communication skills needed to gain self-awareness and to communicate joy and pain to other people in order to build stronger relationships.
Connecting to other people to build strong cooperative relationships is essential to teaching sustainability now and in the future, and for this reason as well, emotional learning belongs at the core of our education system.
-Kristen von Hoffmann




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